in the news

Hot Smart Rich

Coverage of Cat's advisory news in Maggie Sellers' Hot Smart Rich newsletter.

Axios

Kerry Flynn with the exclusive story about Cat's advisory role at Smooth, along with background on Smooth's history and path forward.

Business Insider

Sydney Bradley and Dan Wheatly from BI spoke to our ceo, Josh Kaplan, for perspective on the backlash influencers are getting from partnering with AI companies.

The Hollywood Reporter

Andrew Zucker spoke to our CEO, Josh Kaplan, about why top creators are hiring overseas editors who grew up on short-form video.

Adweek

Mark Stenberg spoke to our CEO and co-founder, Josh Kaplan, for ADWEEK's August cover story on why the toughest part of turning an audience into a real business is the unglamorous operational work.

Digiday

In Digiday's Cannes 2026 recap, our Head of Marketing Sarah Teich was quoted on why brands are treating creators as media partners.

Digiday

Alyssa Mercante spoke to our Head of Marketing, Sarah Teich, and our COO and co-founder, Jenny Rothenberg, about brands leaning into talent-led editorial programming at the festival, as Smooth went with 6 of our creators.

Hot Smart Rich

Coverage of Cat's advisory news in Maggie Sellers' Hot Smart Rich newsletter.

Axios

Kerry Flynn with the exclusive story about Cat's advisory role at Smooth, along with background on Smooth's history and path forward.

Business Insider

Sydney Bradley and Dan Wheatly from BI spoke to our ceo, Josh Kaplan, for perspective on the backlash influencers are getting from partnering with AI companies.

The Hollywood Reporter

Andrew Zucker spoke to our CEO, Josh Kaplan, about why top creators are hiring overseas editors who grew up on short-form video.

Adweek

Mark Stenberg spoke to our CEO and co-founder, Josh Kaplan, for ADWEEK's August cover story on why the toughest part of turning an audience into a real business is the unglamorous operational work.

Digiday

In Digiday's Cannes 2026 recap, our Head of Marketing Sarah Teich was quoted on why brands are treating creators as media partners.

Digiday

Alyssa Mercante spoke to our Head of Marketing, Sarah Teich, and our COO and co-founder, Jenny Rothenberg, about brands leaning into talent-led editorial programming at the festival, as Smooth went with 6 of our creators.